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Business Opportunities Behind Pokemon Go Fever

Blog
The game world, especially on smartphones, has become a big sensation. Players are racing out of the house, traveling to a certain location, and catching monsters which are mostly cute and lovable, called Pokemon. Yes, the world is currently crazy about a new game called Pokemon Go. So, what exactly is ...

Creative and Innovative Thinking in Business

Blog, Marketing
People commonly say to themselves: "I'm not creative". In fact, creativity is something that can be trained if we are willing and determined on it. You need to break the theory that high creativity only belongs to certain people. The rise and fall of business depend on your creativity. Your business ...

Develop a Qualified Social Media Marketing Strategy

Blog, Marketing
With the advancement of social media today, business people begin to realize that social media is an important tool that can rival the combination of network marketing and traditional advertising. With social media marketing, you can introduce a brand widely and strengthen its market share. Just like any other marketing ...

Optimizing Twitter to Support Online Marketing

Blog, Marketing
The rapid development of social media today is followed by the transformation of marketing world into inbound marketing. The marketers have massively started using social media as the marketing tools, one of which is twitter. With so many active twitter account users around the world, social media like twitter has ...

Word-of-Mouth Marketing in the Digital Age

Digital
The advancement of technology that leads to the emergence of social media in today's digital age has changed the way consumers receive marketing messages and perceive advertising. The whole process of buying a product has changed, and traditional advertising has begun to lose its meaning and influence. To some extent, Paid ...

Effectiveness of Social Media in Supporting Online Marketing

Digital
Social Media Effectiveness - With the advancement of technology today, advertisers promote their products not only using online television media and websites but they also start using social media channels. They begin using platforms like Facebook and Twitter to interact with their customers through comments and tweets shared by their ...

The Role of Social Media in Product Marketing Strategies

Digital
Nowadays has become a part of people’s lifestyle worldwide. People of the world have started to use social media and the number of users is expected to grow. All of the social media such as Facebook, Twitter, LinkedIn, Google+, Pinterest, and Instagram, have changed the way people communicate and interact ...

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The Important Role of Marketing Agency on Product Marketing

Blog, Marketing
A company must need certain tools to market its products well and on target. To build the business and promotion to consumers, product marketing requires tools such as brochures, press releases, websites, and trademark presentations. The task of a marketer is to conduct an integrated and consistent cross-linked approach in ...

Content Marketing in Social Media for Franchise Success

Expert Articles
In the last decade, the existence of internet gives a big influence in the development of a brand, including franchise brands. It is important for franchisors to pay attention to consumers' interest. APJII (Indonesian Internet Service Providers Association) reveals that Internet users in Indonesia reach 71.19 million in 2013. In ...
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