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Choosing the Right Social Media Channels for Your Business

There are many variables that determine the success of our corporate campaigns on social media. Currently, businesses begin to have a glance over social media to reach their customers. However, deciding on the right and effective social media is a common obstacle for a business. Trying on all the social ...

The Advantages of Having Successful Ads

Advertisements are everywhere, but not all ads are successful ones. Each advertising method has its own advantages. All advertisers certainly strive to achieve positive results. In addition to the apparent advantages such as the increased sales and revenue, successful advertisements or advertising campaigns generate other significant things to keep your ...

The Importance of Building Brand Image for SMEs

Starting a new business is not easy. A market research needs to be conducted to ensure whether your business will be accepted by the public or not. In addition to the market research to find the product acceptability, an observation should also be done on the happening trend in the ...

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Effectiveness of Integrated Marketing Communication for Your Business

Integrated marketing communication is a part of the marketing activities that arises to cater for the needs of a product to communicate itself to the target audience or consumers. A product is created or produced with a common marketing objective which is to sell out the products in the market. ...

The Benefits of Digital Marketing for Your Business Development

The exponential growth of technology, the digital world, and the Internet has impacted on the shift in marketing trends in the world; the conventional marketing trend (offline) began to switch to the digital marketing trend (online). Digital marketing is now a more prospective marketing strategy because potential customers start buying ...

The Role of Social Media in Business Marketing Strategies

Social brand recognition, public engagement, social advertising, and ROI are a few of the components that a brand needs to consider or when entering into the social media realm. Social networking, where clients or consumers interact, becomes a tool for a brand to reach its audience. Utilizing social media channels like ...

Getting to Know LinkedIn Professional Networking

Every company needs social media to get closer to the public either to introduce its brand or product or to provide friendly customer service. LinkedIn is one of the social media networks which is based on business. Usually, this network is used to find recommendations of experts in their field, ...

Snapchat Vs Instagram, Which is Appropriate for Your Business?

Since Instagram Stories was launched, many people have used the feature and compared it with the feature in Snapchat. After performing some experiments, it appears that the Stories feature on Instagram and Snapchat are not entirely similar to each other. The advertising industries in Jakarta and Indonesia, in particular, need ...

Instagram Features to Support Your Business

Social media has become one of the tools of advertising and increasing brand awareness for a business. The low cost, the engagement with the public, and the exclusive nature are the main reasons why a business needs to use social media. One of the social media sites people love is ...
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