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Social Media Trends That Will Impact Digital Advertising

Social media has become a critical ingredient to every advertiser’s marketing mix. Gone are the days in which social media was simply used for product discovery and awareness. Today, social media marketing plays an increasingly important role in driving intent and conversion within the consumer journey. But the world of ...

Marketing to Millenials

Recently, I attended a wonderful seminar hosted by New York American Marketing Associationand sponsored by Ypulse.  The topic was how to market to millennials, featuring speakers from MTV, Teach for America, and Intel.  I thought I’d recap a few key learnings here for my readers. First of all, millennials is a very complex ...
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Shall replenish. Tree doesn’t face. There which creepeth multiply fish unto of Seed. Behold made two Rule divided. Fruit form.

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