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Fortune Indonesia Attends the AdAsia 2015 Taipei

Fortune Indonesia attended the AdAsia 2015 Taipei event series which was held for three days, November 23-25, 2015, at Marriott Hotel, Taiwan. Represented by Aris Boediharjo and Indira Abidin as the Board of Directors, Fortune Indonesia was present as a participant along with 49 other Indonesian delegations from advertisers, advertising, ...

Word-of-Mouth Marketing in the Digital Age

The advancement of technology that leads to the emergence of social media in today's digital age has changed the way consumers receive marketing messages and perceive advertising. The whole process of buying a product has changed, and traditional advertising has begun to lose its meaning and influence. To some extent, Paid ...

Effectiveness of Social Media in Supporting Online Marketing

Social Media Effectiveness - With the advancement of technology today, advertisers promote their products not only using online television media and websites but they also start using social media channels. They begin using platforms like Facebook and Twitter to interact with their customers through comments and tweets shared by their ...

The Role of Social Media in Product Marketing Strategies

Nowadays has become a part of people’s lifestyle worldwide. People of the world have started to use social media and the number of users is expected to grow. All of the social media such as Facebook, Twitter, LinkedIn, Google+, Pinterest, and Instagram, have changed the way people communicate and interact ...

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The Important Role of Marketing Agency on Product Marketing

A company must need certain tools to market its products well and on target. To build the business and promotion to consumers, product marketing requires tools such as brochures, press releases, websites, and trademark presentations. The task of a marketer is to conduct an integrated and consistent cross-linked approach in ...

Success Tips to Be a Reliable Marketer

Marketer, when you read or hear this word, you might immediately think of a salesman or a saleswoman, who are often seen here and there offering goods or services from various companies. A marketer is the spearhead of a company that defines its success or failure. Marketer's primary job is ...
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