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The Effectiveness of Social Media in Building Brand Awareness

Digital
Nowadays social media have become part of the world's lifestyle. We oftentimes hear that social media trends such as twitter, facebook and youtube have been so inseparable from our daily life that even television news today refers to social media. Social networking sites are media for social interaction with friendship ...

Life in Mobile

Digital
As one of the countries with the largest population in the world, it is inevitable that Indonesia, as a country with very rapid Internet usage growth, becomes a very potential market. This condition is directly proportional to the growth of smartphone users in Indonesia. If we look back at the year ...

Effectiveness of Word-of-Mouth marketing

Media
Have you ever thought about the best way to market your brand? And have you ever heard of word-of-mouth marketing strategy? Word-of-mouth marketing or WOMM is a promotional strategy done either orally or in written form, online or offline, performed without charge. According to Entrepreneur Media, WOMM is the most ...

Strategies to Creating Great Catchy Ads

Advertising
There are many ways to create an ad that attracts the attention of many people, but not many ads attempt to create customers. In fact, some of them only emphasize the aspects of attraction. There is no doubt that an ad must be able to attract people's attention. Being attractive ...

Important Aspects to Choose the Right Social Media Marketing Agency

Digital
For a marketing and promotion company, it is important to help businesses grow. Therefore, nowadays there are more Social Media Marketing Agencies that can help companies develop their business especially through online marketing. The role of this agency is to maximize traffic from social media to promote their brands or ...

Choose a Reliable Advertising Agency

Advertising
As the creative agencies in Indonesia are emerging, it is acknowledged that advertisement has been at the core of brand building and marketing of a company. The greater competition has urged companies to create more superior products or services. Of course to realize it is not as easy as imagined. ...

Langkah-Langkah Mengukur Kesuksesan Kampanye Komunikasi

Corporate Communications, News
Indira Abidin dalam Public Communication Summit 2016 Jakarta, 26 Oktober 2016 - Intensitas penggunaan perangkat mobile di seluruh dunia meningkat drastis. Berdasarkan data yang dilansir Nielsen baru-baru ini, sebanyak 56% konsumen di seluruh dunia tidak bisa membayangkan hidup tanpa perangkat mobile, dan 53% mengatakan bahwa mereka merasa cemas ketika jauh dari ...
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