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Shoppable Content: The New Trend In Content Marketing

In today’s digital age, content is increasingly being viewed as a primary factor behind purchasing decisions in e-commerce. The reason behind this phenomenon, pointing out that people don’t want to buy goods and services — instead, they want to buy relations, stories, and magic. And the marketers of the 21st ...

Supporting Online Business through Offline Advertising

Improve Traffic. Generate sales. Raise profit. For businesses that are using websites, the above phrases serve as encouragement. However, some business people failed to make them happen. This is because there is some kind of unwritten code of the web advertisement. You will only succeed on the internet if you use online ...

Tips for Choosing the Right Digital Agency

It is a quite tiring process to do a selection of so many digital marketing agencies which will usually present more or less the same thing and leave you confused if you cannot dig deeper about them. Here are some tips you can do for choosing a digital marketing agency: Big Agency ...

Creating Ad Elements That Appeal to Consumer

Great ad can definitely make people pause and stare at it. You must have lived in an isolated area if you have never seen any good ad. Why? Because ads are all around us. We see them when watching television, driving on the highway, reading a magazine, or listening to ...

The Role of Social Media in Business Marketing Strategies

Social brand recognition, public engagement, social advertising, and ROI are a few of the components that a brand needs to consider or when entering into the social media realm. Social networking, where clients or consumers interact, becomes a tool for a brand to reach its audience. Utilizing social media channels like ...
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