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Super Advertising via Social Media

Nowadays, to run product promotions, advertisers not only use online television and websites as the media but they also start using the social media channels. They begin to use platforms like Facebook and Twitter to interact with their customers through the comments and tweets shared by their customers, while at ...

Internet Banner Advertising: Captivate Your Visitors

Advertising on computer keyboard background Most people consider banner ads on the internet as a kind of advertising that is stagnant and easily forgotten. Inadequate and inefficient banner ads will surely be closed and lose competitiveness with more developed banner ads filled with activities and animation. Although banner ads are not ...

The Importance of Creative Team in Advertising Industry

An advertisement is meant to introduce a product to increase the sales in the best possible way through the provided media. Commonly advertising agencies use television to advertise. Why does television become an important medium for advertising? Because television has a large number of spectators and it is very effective ...

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Steps for Creating New and Fresh Ideas in the Creative Industry

Have you ever experienced this; you were writing an article, but suddenly you got stuck because you had no idea what to write next? Having such experience is like having a stable company but then the public turned away all of a sudden and you are still stuck with all ...

The Importance of Creativity and Innovation in Advertising World

The advertising world is always evolving along with the development of the 21st Century which seems to be running. Technology development in all fields including in graphics and printing is so rapid that many SME (Small and Medium Enterprises) entrepreneurs couldn't overtake and close their business. The birth of digital era ...

8 Marketing Trends in 2017

The biggest trends of 2017 will help marketers engage consumers more directly by eliminating communication distractions and improve their marketing reach. These tactics fascinate the fundamental aspects of human nature. Thus, they can help marketers to create carefully coordinated campaigns and conversations where brands and consumers coalesce into a shared experience. 1 Go Native ...

Strategies to Creating Great Catchy Ads

There are many ways to create an ad that attracts the attention of many people, but not many ads attempt to create customers. In fact, some of them only emphasize the aspects of attraction. There is no doubt that an ad must be able to attract people's attention. Being attractive ...

Essential Elements in Creating Catchy Ads

Great ad can definitely make people pause and stare at it. You must have lived in an isolated area if you have never seen any good ad. Why? Because ads are all around us. We see them when watching television, driving on the highway, reading a magazine, or listening to ...

Marketing vs. Advertising, What's the Difference?

You will often find many people who confuse marketing with advertising or vice versa. Although both activities are equally important, they are basically different. If you understand the difference and actively make a research, then your company has been on the right path to growth. Let's start examining the formal definition ...

Choose a Reliable Advertising Agency

As the creative agencies in Indonesia are emerging, it is acknowledged that advertisement has been at the core of brand building and marketing of a company. The greater competition has urged companies to create more superior products or services. Of course to realize it is not as easy as imagined. ...
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