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Good guidance for great business negotiations

Marketing
The most difficult aspect of business negotiations is the actual conduct of the face-to-face meeting. Assuming that the best representatives have been chosen, and assuming that those representatives are well prepared, and the situational factors have been manipulated in one's favour, things can still go sour at the negotiation table. Obviously, ...

Advertising Effectiveness

Advertising
The advertising industry, as a whole, has the poorest quality-assurance systems and turns out the most inconsistent product (their ads and commercials) of any industry in the world. This might seem like an overly harsh assessment, but it is based on testing thousands of ads over several decades. In our ...
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Shall replenish. Tree doesn’t face. There which creepeth multiply fish unto of Seed. Behold made two Rule divided. Fruit form.

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