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Fortune Indonesia dan Universitas Paramadina Sepakat Membuat Buku IMC Bersama

Corporate Communications
Minimnya bahan rujukan dalam dunia pendidikan komunikasi Indonesia melatarbelakangi kolaborasi antara PT. Fortune Indonesia, Tbk dan Universitas Paramadina untuk membuat sebuah buku panduan Integrated Marketing Communications yang bisa dipakai baik oleh kalangan akademisi maupun praktisi. Hal ini senada dengan ucapan Citra Ramadhani, Sr. Corporate Communication Specialist Fortune Indonesia, "Karena kita concernterhadap ...

5 Effective Tips for Hospital Marketing Communications

Marketing
The growing health awareness of the consumers and the increasing need for good health services have made marketers in the hospital industry think harder to find ways to attract patients. In Indonesia, this should become a special concern, given the very intensive marketing efforts undertaken by the hospital industry in ...
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