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Role of an Advertising Company in India

Advertising
An Advertising Company in India mainly focuses on getting the best business for its clients via aggressive promotions, targeting the masses and classes alike. An ad agency is independent from the client and provides an outside point of view to the effort of selling the client's products or services. The ...

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Effective Negotiating Techniques

Advertising
The definition of negotiating can vary from place to place but Work911.com describes it as: The process by which two or more parties with different needs and goals work to find a mutually acceptable solution to an issue This is a skill that anyone can use at almost any stage of life. ...

Managerial Skills

Advertising
A manager's job is varied and complex. Managers need certain skills to perform the duties and activities associated with being a manager. What type of skills does a manager need? Research by Robert L. Katz found that managers needed three essential skills. These are technical skills, human skills and conceptual ...

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Banner Advertising, Different Type of Banners

Advertising
Advertisers are using the web as an advertising medium. This is all due to the vastness of the medium and dynamic targeting. Another reason for increasing online ad spends in the advertising budget is banner advertising. This type of online advertising is worth an ad spending due to its effectiveness. ...

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Creativity In Business

Advertising
Changes in the apple are consistently accepting momentum, which is hasty and even added altered in the twentieth aeon is crumbling even added acceleration in the XXI. Predict the approaching is a added alarming assignment presented blurred ambiguous way. Lifecycle of ideas, goods, casework and development is crumbling rapidly. Dynamics ...

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Qualities Of A Good Leader

Advertising
An age old saying goes that; 'managers do things right, leaders do the right thing.' Having a leader is particularly important in organisations, from small family companies to large corporate businesses. It represents structure and every business, organisation and group needs structure to forge ahead successfully. The term being a ...

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Warning: Today’s Advertising is Permanent

Advertising
In the past, advertising and marketing could get away with flubs. If an ad agency produced a piece of work that missed the mark, upset people or created an outrage, it could pull it. And that was that. It was never heard from again. In fact, the only people who ...

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5 Quick Steps to “win-win” Negotiation

Advertising
Negotiation is the process of bargaining that precedes an agreement. Successful negotiation generally results in a contract between the parties. Best type of negotiation is "win-win" which means both parties will be satisfied with the result."Win-Win" negotiation is about alliance not conflict. Successful negotiation results in long lasting and fruitful ...

How to Find and Amplify Creativity?

Advertising
In 2010, IBM ran a survey of 1,500 CEOs and found that the most valuable management skill was no longer "operations" or "marketing" but "creativity." Since then BCG, Accenture and other consultancies have confirmed the global skill shift. Yet, only 9% of all public and private corporations in the US ...

The Surprisingly Simple Secret of Advertising

Advertising
There is a military technique described by the acronym LTD which you should know about. It stands for Laser Targeting Designators and it is basically a laser light source which is used to designate a target. In other words, by "lasing targets" – you put a marker on something so that ...
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