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5 SEO Tips to Improve Your Content Marketing Strategy

Digital
SEO and content marketing have changed the digital marketing world. SEO refers to the technical process of increasing the quality of traffic and attracting maximum visitors to your website. On the other hand, content marketing is focused on using valuable and relevant content to drive profitable customer or client action. SEO ...

Cross-Pollinating Technologies Is the Way of the Future

Digital
As technological waves grow and mature, smart entrepreneurs seek how to incorporate the tech into their own solutions. As technology continues to evolve, so must a business' utilization of it. An entrepreneur's ability to incorporate new technologies into their solutions is becoming increasingly necessary to stay innovative. The merging of technology ...

5 Tips To Increase Your Content Marketing ROI

Digital
One of the biggest advantages of content marketing is its potential return on investment (ROI). Assuming you’ve implemented the strategy effectively, and stick with it for long enough (which could mean several years or more), you should see a higher profit returned from your efforts than you’d see in other ...

How New Innovation Technologies Will Affect your Marketing Strategy

Digital
Emerging technologies have already changed marketing as we know it. Technology has played an integral role in the growth of marketing over the years. As new technologies show up, marketers need to keep up with the trends to ensure they are able to speak their audience’s language. A transformation of marketing ...

Cashless Stores The Future of Shopping

Digital
The global cashless movement has seen a growing number of fast-casual and other establishments declining greenbacks in favour of plastic and mobile payments. Big retailer are testing cashless and even cashierless, store models to cope with demands for speed and convenience from their customers. Like it or not, we're living in ...

Innovation Technologies in Digital Marketing Strategy

Digital
The energy and utilities industry is undergoing a period of unprecedented transformation. The wave of technological innovations in the industry mean that companies have to change the way they communicate and interact with their customers. Furthermore, they have had to adapt and fine-tune their communication based on campaign goals, types ...

Digital Marketing Strategy for Esport

Digital
In just a few short years, esports has grown from a niche opportunity to a global phenomenon. Think professional gaming attracts a smaller audience than your favorite football rivalry? Think again. Audiences have skyrocketed as fans flock to watch teams play League of Legends and other favorites live. And the ...

The Future of Esport Marketing

Digital
The sports industry joins the eSports fever to reach the digital generation and expand its business. Can you imagine being paid millions for playing in a professional team? That you were able to fill stadiums with people coming to see you play? That you could attract the masses in the ...

Why eSports are the next Big Thing in the Marketing?

Digital
Esports audiences are growing prodigiously, increasing the lure of sponsorship opportunities to a range of brands beyond the tech sector. Hype about esports has reached fever pitch, sparking a scramble by major brands to grab a piece of the action. The sector is awash with money as speculators bet big ...

The Power of Social Media to a Brand

Digital
The exponential growth of internet world today has changed the consumer behavior in Indonesia. The market is getting closer to the digital world, just as consumers are getting closely connected to one another. The media has experienced a drastic change with the presence of social media (SocMed) that has brought ...
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