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How Great PR Campaigns Generate Business Growth

Public Relations
In today’s world, factors like globalization and technological advancements have made many business sectors increasingly competitive. As a result of this reality, many corporate leaders and entrepreneurs are searching for business-building strategies that can help them edge out the competition and optimize conversion. If this is one of your company ...

Social Media in Indonesia: Unlocking Indonesia’s Potential

Digital
Indonesia has firmly established its status as one of the world’s most active social media nations. The country is ranked globally as the fourth-largest market for Facebook and the fifth largest for Twitter, while the capital Jakarta is the second largest Facebook city in the world. However, a study led by ...

5 Social Media Marketing Trends That Will Dominate 2019

Digital
It’s that time of year again when marketers are asking, “What will be the biggest social media marketing trends of 2019?” And after a year of unexpected algorithm updates and data breaches, it’s understandable why marketers would be looking for any insights that would prevent them from being blindsided again. So ...

How to Create a Digital Marketing Strategy

Digital
Build your buyer personas. Buyer personas represent your ideal customer(s) and can be created by researching, surveying, and interviewing your business's target audience. It's important to note that this information should be based upon real data wherever possible, as making assumptions about your audience can cause your marketing strategy to take ...

The Power of Social Media to a Brand

Digital
The exponential growth of internet world today has changed the consumer behavior in Indonesia. The market is getting closer to the digital world, just as consumers are getting closely connected to one another. The media has experienced a drastic change with the presence of social media (SocMed) that has brought ...

Kiat Membangun Social Media Marketing yang Efektif

Digital
social media network background with icons vector Seiring dengan berkembangnya trend sosial media, para pebisnis mulai menyadari bahwa sosial media adalah hal penting yang dapat menyaingi kombinasi dari network marketing dan traditional advertising. Dengan social media marketing ini Anda dapat memperkenalkan brand secara luas serta memperkuat pangsa pasarnya. Sama halnya seperti strategi marketing lainnya, Anda hanya akan berhasil meraup ...

Powerful Tricks to Promote Your Business through Social Media

Digital
Traditional promotional strategies through radio, TV commercials and print ads are not as effective as they used to be. Since technology and communications keep changing and evolving, companies must always adapt their marketing strategies to the current state of affairs. This article will describe the social media campaign strategy and ...

Efektivitas Social Networking bagi Aktivitas Pemasaran

Blog, Marketing
Saat ini salah satu tools yang digunakan oleh pemasar yang bertujuan untuk meningkatkan aktivitas pemasaran yaitu dengan menggunakan social networking.  Social networking yang terdiri dari Facebook, Twitter, LinkedIn, Fan Page, serta media yang lainnya, memberikan peranan yang penting yaitu untuk membangun sebuah hubungan dengan konsumen secara personal. Social Networking merupakan sebuah komunitas atau wadah sebagai tempat berkumpulnya individu-individu ...

Super Advertising via Social Media

Advertising
Sekarang ini untuk mempromosikan produknya para advertisers tidak hanya menggunakan media televisi online dan promosi di website tetapi mereka mulai menggunakan social media channel. Mereka mulai menggunakan platform seperti Facebook dan twitter untuk berinteraksi dengan para konsumennya melalui comments dan twit yang di share oleh para konsumennya, sambil menyediakan informasi mengenai berbagai produk dan layanan yang mereka berikan. Perusahaan mulai lebih fokus untuk mempromosikan produk mereka melalui facebook pages dan twitter ...

Kiat Mempromosikan Bisnis Anda Melalui Social Media Campaign

Digital
Cara berpromosi secara tradisional dengan menyebarkan melalui radio, iklan TV dan iklan cetak hampir tidak seefektif dulu. Karena teknologi dan komunikasi yang selalu berubah serta kian berkembang menyebabkan perusahaan-perusahaan harus selalu menyesuaikan strategi pemasaran mereka dengan keadaan jaman. Di artikel ini akan dijabarkan strategi social media campaign dan bagaimana cara sebuah perusahaan ...
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