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When Ads Gets (Too) Personal

The other day I watched my first episode of Mad Men. I'm a little late to the game, I know, but that's what having Netflix, Hulu Plus, and Comcast on Demand are for. The irony of using anytime, commercial-free media to watch advertisers work in a world with only three television channels ...

The Art of Getting Attention – Crazy Marketing Ideas that Worked

TARGET LIGHTSHOW Objective: Promote the 2010 fall and holiday season apparel lines and gain attention from the fashion set during New York's Fashion Week. Payoff: 3,000 people on street level; 12.6 million Google hits from the event. Seeking to turn heads at New York's fall Fashion Week, Target rented street-facing rooms in Manhattan's Standard Hotel in the ...
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Shall replenish. Tree doesn’t face. There which creepeth multiply fish unto of Seed. Behold made two Rule divided. Fruit form.

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