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The Role of Creative Team in Advertising Industry

Creativity is the soul of advertising and branding. It is what gives life to messages about products and services that may otherwise be boring or insignificant in the hearts and minds of target customers. Advertisers often turn to advertising agencies for the design and development of campaigns and ads, which ...

The Importance of Creative Team in Advertising Industry

An advertisement is meant to introduce a product to increase the sales in the best possible way through the provided media. Commonly advertising agencies use television to advertise. Why does television become an important medium for advertising? Because television has a large number of spectators and it is very effective ...
Creative Agency in Indonesia

Peran Tim Kreatif dalam Commercial Ad

Creative Advertising Agency Iklan adalah suatu sarana untuk memperkenalkan suatu produk agar dapat membantu menaikkan penjualan produk dengan maksimal, melalui media yang telah disediakan. Biasanya advertising agency menggunakan media televisi untuk beriklan. Mengapa televisi menjadi media yang penting dalam beriklan? Karena televisi mempunyai penonton yang banyak, selain itu televisi juga lebih efektif ...

Apakah Brand Anda sudah Berhasil Menempel di benak para Konsumen

Jika sebuah alunan musik menjadi sebentuk makanan untuk pengalaman konsumen, maka sesering mungkin mainkan musik tersebut. Maka para ahli marketing dan advertising akan menggubah sebuah nada yang komersil yang dinyanyikan sebuah panduan suara secara terus menerus agar brand tersebut dapat selalu diingat oleh para konsumen. Disamping iklan atau brand campaign ...

What Is a Campaign?

"We're having a sales campaign in the fall." "The public relations campaign generated a lot of buzz for us." "Let's launch the new product with an aggressive marketing campaign." Okay, so what the heck is a campaign anyway? In the sales, marketing, and PR worlds, a campaign is simply a special ...
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