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Marketing Strategy vs Marketing Plan, Apa Bedanya?

Blog, Marketing
Tidak jarang, banyak orang merasa kebingungan membedakan antara marketing strategy dan marketing plan. Kami telah menemukan cara termudah untuk menjelaskan perbedaan diantara keduanya, seperti ini: Marketing strategy – marketing strategy atau strategi pemasaran merupakan penjelasan dari sasaran yang dibutuhkan untuk mencapai segala upaya pemasaran Anda. Ini adalah soal “apa” yang ingin Anda capai. Strategi pemasaran Anda terbentuk ...

Social Media Guide for Beginners

Digital
Social media marketing is the process of gaining awareness, attention and also web traffic through the social media platform. Every online marketer needs to have a product, a service, a goal and a cause to promote through the world wide web. If you already have those things in your mind, ...

Apakah Brand Anda sudah Berhasil Menempel di benak para Konsumen

Media
Jika sebuah alunan musik menjadi sebentuk makanan untuk pengalaman konsumen, maka sesering mungkin mainkan musik tersebut. Maka para ahli marketing dan advertising akan menggubah sebuah nada yang komersil yang dinyanyikan sebuah panduan suara secara terus menerus agar brand tersebut dapat selalu diingat oleh para konsumen. Disamping iklan atau brand campaign ...

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Komunikasi Unik ala CEO Starbucks

Marketing
Biasanya komik hanya bercerita tentang pahlawan super. Superman, Batman, Spiderman,Incredible Hulk, Captain America. Namun, beberapa waktu yang lalu sebuah komik tentang Howard Schultz diluncurkan. Howard bukan pahlawan dengan kekuatan super. Ia hanya manusia biasa yang mampu membangun salah satu merek terkuat di muka bumi ini. Komik yang digarap oleh Blueprint Production ...

The World of Advertising Will Keep Growing

Advertising
Smartphones have developed exponentially these days. They are made more sophisticated with the price that more people can afford. The accelerometer and touchscreen technology is a part of this new technology on smartphones. This technology is important for the app ads. With the existing technological advancements, we can combine interactivity with ...

Mobile Marketing Trends

Marketing
The mobile ads have received positive recognition in the advertising industry. The media, like mobile phones and mobile devices, are the devices behind the success of mobile advertising. The mobile phone has become a personal tool for everyone. People always carry their phones anywhere and anytime. This is the reason ...

Social Media as a Promotional Tool

Advertising
Many small businesses are still hesitant to embrace social media citing the fact that they don't really understand how social networking services can help increase their sales. However, recent studies have been conducted and the results are expected to help small business owners to feel confident in using social media as ...
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