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Above The Line Vs Below The Line

Advertising
Marketing for me has always been about never putting your eggs in one marketing basket, the mix is what it’s all about and finding multiple channels to drive engagement have always proved successful. A strategy where you can monitor results is safer and can justify a marketing spend but is ...

Peran Integrated Marketing Communication terhadap Proses Recall Brand

Blog, Marketing
Integrated Marketing Communication mempunyai andil besar yang membuat suatu brand menjadi top of mind dari konsumen. Kenapa? Karena tujuan dari Integrated marketing communication ialah menaikkan return of investment (ROI) yang terbaik dan brand yang kuat dan tinggi. Selain itu, ada pula pengusaha-pengusaha yang belakangan ini telah memakai konsep ini, karena cakupannya sangat luas. Mulai dari efektivitas, efisiensi, investasi dan lain sebagainya ...
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Shall replenish. Tree doesn’t face. There which creepeth multiply fish unto of Seed. Behold made two Rule divided. Fruit form.

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