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Generasi Muda Sebagai Target Potensial Mobile Advertising

Digital
Salah satu unsur dari strategi pemasaran adalah menganalisis target pasar yang cocok untuk produk atau jasa. Jika kebetulan sasaran utamanya adalah remaja dan orang muda maka pemasar akan memiliki kesempatan untuk menarik sebagian besar audiens dari para pemakai teknologi internet ini. Mereka juga memiliki keinginan kuat untuk mencoba sesuatu yang baru ...

5 Ide Google Untuk Masa Depan Digital Advertising

Digital
5 ide yang dipikirkan Google untuk membentuk masa depan digital  advertising 1. Choice : Ad views will be voluntary. Pemirsa iklan akan disuguhi pilihan. Mau lihat atau tidak : pengguna dapat melihat iklan secara sukarela tanpa ada paksaan. Google melakukan implementasi prinsip ini pada video youtube. Advertiser hanya membayar ketika iklan video ...

Social Media Guide for Beginners

Digital
Social media marketing is the process of gaining awareness, attention and also web traffic through the social media platform. Every online marketer needs to have a product, a service, a goal and a cause to promote through the world wide web. If you already have those things in your mind, ...

Internet Future Still Depends On Free Online Ads

Digital
Internet is evolving by a rapid pace these days. It is apt more and more consumer friendly. After all, a bigwig rightfully coined the phrase "Consumer is King". The search engines, online ads, audio and record media are focusing on the consumer's response. Then they waste hours devising multiple ways ...

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Web Advertising- Its growing popularity!

Digital
Advertising on internet can provide remarkable benefits for your brand or business. Web Advertising, if effectively planned and implemented, can create wonders for your brand or business. This blog highlights a few points on the growing popularity of web advertising focusing on how many brand or business owners are continuously ...

Getting to Know (and Like) the Social Mom

Digital
Nielsen’s recentWomen of Tomorrowstudy highlighted not only the growing influence women have on purchasing decisions, but also provided insight into their behavior across social media. A key finding from this research illustrates that “social moms” (defined as females with at least one child who actively participate in social networking) are ...

Mobility and The Art of Contextual Relevance

Digital
Effective consumer engagement can no longer be conceived of with a unidirectional mindset. The digital natives of the wired universe are constantly being presented with a dizzying array of branded digital touch points and are expecting communications of a consistent, yet unique, brand message cross-medium. Mixing medium metaphors is poor practice, so ...

Belanja Iklan Mobile Indonesia Teratas Di Asia Tenggara

Digital
KOMPAS.com - Tren penerapan mobile marketing oleh para pemegang brand dan praktisi marketing terus meningkat sepanjang tahun 2011 ini. Ini berdasarkan laporan empat bulanan terbaru dari BuzzCity. BuzzCity adalah perusahaan media mobile yang manawarkan akses kepada pemilik brand dan biro iklan ke jaringan iklan global di mobile Internet. Jaringan tersebut terdiri ...

Going Global Means Going Mobile in Emerging Markets

Digital
The demand for information and communication is being reshaped around the globe, especially in countries with a growing middle class such as the Russia, India and China and some N-11 (Bangladesh, Egypt, Indonesia, Iran, Nigeria, Pakistan, the Philippines, South Korea, Turkey and Vietnam) economies. Recent projections from the International Monetary ...
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