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Marketing vs. Advertising, Apa Bedanya?

Advertising
Anda mungkin sering menemukan banyak orang sulit membedakan antara marketing dengan advertising atau sebaliknya. Walaupun kedua ilmu tersebut sama-sama penting, tapi sangatlah berbeda. Jika Anda memahami perbedaannya dan rajin melakukan riset maka perusahaan sudah berada dalam jalur yang tepat untuk bertumbuh. Mari kita mulai dengan meneliti definisi formal dari keduanya, lalu ...

Turning Marketing Strategy into Marketing Program Plans

Marketing
Every good strategic marketing plan includes two elements: strategic direction and plans for moving the company in the new direction. After you have developed your strategic marketing direction, it's time to develop strategies for each of your major marketing functions. Unfortunately, many companies can't seem to convert their marketing strategy into the marketing ...
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Shall replenish. Tree doesn’t face. There which creepeth multiply fish unto of Seed. Behold made two Rule divided. Fruit form.

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