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Marketing Strategy and Planning

Many small to standard sized businesses visage a ordinary struggle; a balancing play a role of diplomacy, strategies, departments and decisions. All of the elements are bestow, all of the gears in working condition, but affair isn't exactly thriving by the pace it had anticipated or forecasted pro. What exactly ...

Increase Sales With Restaurant Marketing

There are a number of restaurants that start business but without undertaking proper marketing strategies. For restaurant branding a professional campaign is required. Only word of mouth about the restaurant service, the quality of food and its ambiance is not enough. For promoting a restaurant business you need proper marketing ...

5 Marketing Trends that will Impact 2013

One thing is abundantly clear. The pace of technology and buyer behavior transformation continues unabated.  Assessing their impact on marketing strategies makes for tough annual planning on the right formula to connect with buyers. Three big trends will affect marketing planning in 2013.  These trends changing the face of marketing once ...

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Tips to Launch a Successful Viral Marketing Strategy

“Going viral” – the phrase itself connotes action and power, and it follows that viral marketing strategies have the potential to foster both. Viral projects provide maximum brand impact in minimal time. The kicker is that, in order to be successful, they have to be both shareable and share-worthy. The following ...

Turning Marketing Strategy into Marketing Program Plans

Every good strategic marketing plan includes two elements: strategic direction and plans for moving the company in the new direction. After you have developed your strategic marketing direction, it's time to develop strategies for each of your major marketing functions. Unfortunately, many companies can't seem to convert their marketing strategy into the marketing ...
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