The Surprisingly Simple Secret of Advertising
There is a military technique described by the acronym LTD which you should know about. It stands for Laser Targeting Designators ...
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Small Business Brand Identity Strategies
“Does a brand identity matter when you are a start-up?” Sleepless nights, a staff of three to do the work ...
Brands Are Humans
Peter and Paul were close friends, since years. Their closeness even would allow one rob Peter to pay Paul and ...
When Ads Gets (Too) Personal
The other day I watched my first episode of Mad Men. I’m a little late to the game, I know, but ...
The Kind of Advertisement That Grabs People's Attention
In this increasingly sophisticated world, creating ads seems to be much easier for us. Ads can be produced for either ...
The Advantages with an Advertising Agency
The purpose of an advertising agency is to sponsor the products, services and the public picture of its customers. Whether ...
What Is A Secondment And What Are The Benefits?
A secondment is where an employee temporarily changes job roles within the same company or transfers to another organisation for ...
The Best Advertising is Sincere
In the thrones of apprehending the future of advertising, much has been, and will be, said about new channels, emergent ...
The Importance of Career Planning
Planning your career is a wholly worthwhile step to ensure your future happiness. Enjoying your work, the environment you work ...
Ads On the Move How Messaging Has Gone Mobile
Mobile usage has become ubiquitous around the globe, and the growth in coverage is opening up media for consumers and ...
How To Improve Working Capital Management
“Cash is the lifeblood of business” is an often repeated maxim amongst financial managers. Working capital management refers to the ...
The Importance Of Team Work
Whether in the workplace or on the football field, or even amongst members of a community, effective teamwork can produce ...