Digital Habits Changing in Asia
SINGAPORE: Burson-Marsteller menemukan bahwa digital habits di kawasan Asia Pasifik telah berkembang pesat. Hal ini di karenakan mulai digunakannya sosial ...
News
Indonesia Online Advertising Expenditure Increased by 400%
The number of advertising expenditure in Indonesian online publication has been increased significantly compare to the number of 2009
“Online advertising ...
What Is a Campaign?
“We’re having a sales campaign in the fall.” “The public relations campaign generated a lot of buzz for us.” “Let’s ...
Online Marketing A Necessity Not Just An Option
It’s no secret online marketing is becoming a more viable marketing method than that of traditional marketing, such as television, ...
Revisiting and Revising Your Ecommerce Marketing Plan
The days are over where you build it and they come, well truthfully there never were those days. However, it ...
Indonesia menjadi Negara paling Reliant dalam Penggunaan Mobile Internet di ASEAN
Hampir setengah dari semua pengguna internet di Indonesia mengakses internet melalui ponsel mereka dan dipastikan jumlah ini akan meningkat. Menurut ...
Sosial Media di Indonesia
Analisis sosial media Indonesia, Saling Silang, merilis laporan tentang sosial media landscape Indonesia
Twitter
86.9% dari tweet dikirim lewat handphone, dengan 12% ...
Six Steps to Developing Your Public Relations and Media Plan
Marketing experts will tell you that a well planned public relations campaign is often far more effective than advertising. This ...
Marketing vs. Advertising: What's the Difference?
You will often find that many people confuse marketing with advertising or vice versa. While both components are important they ...
Membangun Citra dan Sales dengan Budget Terbatas
Saat ini banyak sekali klien bertanya, bagaimana caranya membangun citra dan sales dengan bujet terbatas di masa serba susah ini. ...
Dengan Engagement Membuat Publik Jatuh Cinta
Kreatifitas menjadi highlight yang sangat penting dalam berkomunikasi, karena tanpa adanya kreatifitas, masyarakat akan cenderung malas untuk mendengar atau ingin ...
Menyinggung, Iklan Diprotes!
Mereka berpendapat bahwa iklan Burger King, “Texican Whopper Burger” yang beredar di Eropa merupakan sebuah penghinaan besar kepada mereka. Iklan ...